Company Stock Poland before the start of holidays decided to introduce a new product. This Lublin mouthpieces peach fruit, or alcoholic beverage sold in glasses with 40 ml.
Cytrynówka glass
So far cytrynówka It was available in bottles of 0.5 l and 1 l. From recently is also available in a version of 100 ml, and the product two times in a row won the annual ranking of the “Selecting Retailers – Trade Hit” best-selling products in the flavored vodka category. – The title of “Hit Trade 2015″ also confirms our observations consumer preferences, which clearly show a trend towards smaller formats, more mobile, giving a wide variety of flavors depending on the mood – says Karolina Wróblewska, brand manager of Stock Poland.
The company decided to meet consumer expectations and to follow this trend, as evidenced by the launch of cytrynówki packaged in glasses with 40 ml.
Product vacation
Liquor in a single glass of a closed aluminum cap will be available in two flavors, which are mostly purchased by customers: cytrynówka Lublin and Lublin grapefruit. – Flavoured vodka 40 ml glasses this holiday promotional campaign. We check how this product will find himself on the market and whether consumers will like this capacity – explains Wróblewska.
“Mobile” package
New Product Stock is different from Lublin bottled not only capacity, but also alcohol content and price. 0.5 liters is 32 per cent., And cytrynówka in plastic glasses only 30 percent. Price recommended one glass in the shop will not exceed 2,5 zł, as provided by the manufacturer. In social media there are already numerous photographs of satisfied consumers with Cytrynowka in glasses purchased for approx. 1.92 zł. In the face of the upcoming holidays, the product is so convenient and “mobile” package can be a real hit sales.
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