Thursday, July 16, 2015

PGE sponsor of the National Stadium for 40 million zł … – Gazeta.pl

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– Within three years, the National Stadium came to Fridays best managed stadiums in Europe. Together with PGE will use all the advantages of our brands, creating a National PGE. There is no other facility that would be able to generate so much positive energy. This makes it a winning partnership for both parties and a model of naming rights agreement – announced on Thursday Półgrabski Thomas, president of PL.2012 +.

– Agreement with PL.2012 + is the next step to achieve our main objective actions marketing, or achieve this level of brand awareness and recognition PGE to every Pole not only knew her, but above all he wanted to be her client. PGE, as the largest holding company in the power sector, in line with its communication strategy supports the largest and most prestigious projects in Poland. PGE National is one of them. All over the world the best join forces with the best – says Woszczyk, CEO of PGE Polish Energy Group.

City Hall agreed to hang logo

Most likely, PGE logo will be placed on the facade of the National Stadium – the operator of the arena fought it to the opportunity record in the development plan of the region. He agreed to a town hall.

The energy company logo will hang at the National Stadium until 2020. Up to now widniało the stadium built for Euro 2012 in Gdansk, but just passed a five-year term of the agreement with that object.

amounting to 40 million zł agreement signed by PGE National Stadium sets a new record in the market buying names in Poland. Until now, the record also belonged to the PGE – for the fact that the stadium in Gdansk for five years was associated with the name of the company, the company paid 35 million zł.

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