The first factory of Biedronka in Poland
“Soups of our Kitchen “will be sold exclusively in Biedronka stores. They are prepared with fresh vegetables coming from domestic suppliers who every day work with a network of Biedronka. In the production process used innovative solutions, including the chilling process, which allows you to keep a few days shelf life without the use of preservatives.
Jeronimo Martins Poland invested in the project over 30 million zł . The production plant was located Parzniew near Warsaw. . Earlier, in 2014. Biedronka launched there already the center of the region and the distribution center. With the new investment in a production facility, created jobs for about 40 people. Thus, the company JMP, employing far more than 55 thousand. people, expanded circle of employees of the new group of specialists.
– The project is important to us in two dimensions. Thanks to provide our customers with products that are prepared with fresh vegetables, without preservatives, are characterized by great taste and high quality. Our observations show that just such benefits consumers are seeking today. On the other hand, by starting production activities, JMP enters a new level as an investor . In this way, we appreciate the potential of the Polish market- said Alfred Kubczak, director. Corporate Jeronimo Martins Poland.
Ladybug will produce a soup
“Soups of Our Kitchen” offered in Biedronka, will initially be available in three flavors : tomato cream with tomato and raspberry, cream of broccoli and cauliflower cream. In the nearest future it is planned to expand the offer with new versions of creams, as well as to continue to explore known and liked by the Poles tastes.
Creams line” Soups of Our Kitchen “ can be consumed by vegetarians and vegans because their production have not used any ingredients of animal origin. For the convenience of customers the soup was exposed in a prominent place – on the lid. Packaging allows you to safely heat the soup.
cream (450 g) cost 3.99 zł. it can also be purchased as part of promotional offers, eg. three pieces for the price of two.
the first batch of products will go on sale on August 10 this year. Biedronka stores in Warsaw. Gradually the number of outlets, which will be offered to “Soups of Our Kitchen” will increase.
About that Biedronka will come in the production of ready meals was known already in the middle of last year. As reported then the service dlahandlu.pl, Municipal Office Brwinów initiated proceedings to issue a decision on the environmental conditions for the construction of production and warehouse hall soups prepared with social-office and technical facilities. The application in this case has just attorney’s Jeronimo Martins Poland.
This activity is not foreign to Jeronimo Martins, the parent company to which the Polish Biedronka. In Portugal, JM has in fact its own dairy, and soon the company will enter the processing of beef, as well as in fish farming.
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